How do you grow your social media followers? That’s a great question. I’m glad you asked. I want to start sharing with you a few simple tips each week to not only help grow your followers, but keep the ones you have coming back.
If you’re going to use social media, you really need to be active. If you have nothing to offer, why should anyone follow you? One of the first things I look for when choosing to follow someone is – how regularly do they post? This doesn’t apply to Pinterest as much, but if I go to someone’s profile/page and see that they haven’t posted anything recently, I won’t follow them.
So how often should you post? With Facebook, Google +, and Twitter, you should be posting at least once a day.With Pinterest, you should probably pin a few things at least once a week.
Are you too busy to post daily or are you like me and tend to forget? Try using Hootsuite or Tweetdeck. They’re just two of the many ways you can schedule posts in advance. Facebook isn’t really an issue for me, but I have the hardest time remembering to post on Twitter and Google +. Hootsuite has been a lifesaver in that department.
I want to focus on Facebook pages for a minute. I know that many of you solely use Facebook to sell your products or Facebook and Etsy. If I’m looking to buy something and I go to your page and you haven’t posted anything in over a month, I’ll more than likely pass on by you and find somewhere else to buy what I’m looking for. Even if you don’t have any new products to post, it’s very important to let your fans know you’re still around. If, for whatever reason, you’re won’t be posting for awhile (a week or more), Facebook has given us this wonderful little tool called Pinned Posts. Use it! Let your fans know you’ll be away for awhile, and whether or not you’ll be answering messages/e-mails and when they can expect you back. Then pin that post to the top of your page. Don’t leave your fans and potential customers wondering.